Experience
Chief Executive Officer
Maxima Eesti OÜ | Arco Vara AS
Led business strategy, performance, and transformation at scale, with full accountability for results, organizational direction, and stakeholder alignment.
Commercial Leadership
Maxima Eesti OÜ | Bauhof AS | HKScan Estonia OÜ (Rakvere, Tallegg)
Held senior roles in commerce and business development, driving pricing, revenue growth, and end-to-end commercial performance across multiple industries.
Strategic & Transformation Experience
Led a 2-year pricing strategy transformation in collaboration with McKinsey, acting as project lead from design to full implementation, delivering measurable business impact.
Education & Executive Development
MBA, Estonian Business School
BA in Human Resources and Finance, University of Economics
Executive education in business development and commercial performance across the Baltics and Scandinavia